PROPERTY
MANAGEMENT AND LEASING TRAINING PROGRAMS
1.
THE “SUPERSTAR” LEASING
PROFESSIONAL
This seminar
covers a new focus in leasing apartments today. In this seminar
we focus on the importance of attitude and how first impressions
help to reduce the “defense mechanisms” of
each prospective resident. We’ll discuss the power of “relationship
leasing” to help build a bridge of connectivity between you
and the prospect and how you build “trust” in-person
and on the telephone. Learn how to ask “need” based
questions to help more closely “qualify” the prospects
thereby increasing closing ratios and reducing follow-up. We’ll
discuss how to use psychology in your leasing demonstration, how
to advocate for your company and property and how offer support
for the new residents decision to lease. This is a leasing sales
workshop and is designed for new hires as well as a “get
back to basics” workshop for all leasing professionals. This
seminar turns traditional selling upside down.
2.
RESIDENT CARE AND WORLD-CLASS SERVICING
Most property management companies spend more time, energy and
money trying to get people in the front door, while they forget
about their current residents walking out the back door. In
this powerful seminar we cover all aspects of customer service
and resident retention, how the leasing professional and the maintenance
teams really make the difference and set you apart from the competition.
We’ll discuss how to create “moments of truth” with
all residents, how to handle upset residents and explore why residents
leave your community. The answers will shock you! Also we’ll
discuss the impact of new technology on you and your residents.
We will also share great resident retention ideas that work with
any size budget. What do you have to you lose, except your vacancies?
This program is designed for on-site and maintenance teams.
3.
OBTAIN, MAINTAIN, RETAIN YOUR EMPLOYEES
Let's face
it...if we don't hire, train and motivate our people, they leave
and we start this tedious process all over again. We all know
how time consuming and expensive this can be, especially with
our current employment rate across the country today. In this
seminar we cover the hiring process, what to look for in a resume,
where to advertise your openings and how to establish job profiles
for each employee. We also cover the importance of timely sales
training for your new hires and performance reviews. Statistics
show that most new employees will leave your company within the
first 30 days because lack of cohesive training. Lastly, we discuss
ways to motivate your "new" hires and yourself, even
on the "tough" days. This session is for all management
personnel.
4.
HARNESS THE POWER WITHIN
In this highly
motivating seminar we examine the person “within”.
For your continue success you need to constantly tap into your
inner-powers, to enable you to unleash your potential. In this
program we will discuss the importance of attitude, how to get
it and how to keep it. We will also perform a “self-assessment” exercise
that will help you identify your strengths and weakness. We will
look at how your choices create your destiny and we’ll examine
the different types of personalities and help you identify yours.
We’ll close out our program with a session on goal setting
and share tips for staying fit both mentally and physically.
5. A
CELEBRATION OF LIFE (Book due by 3/08)
After a life altering "brush with death" experience in
2000, my life and its purpose changed dramatically. Putting our
lives into perspective, assessing what is and isn't important is
an on-going internal battle. In this session we discuss the importance
of time management and how easily our management
of our time can slip away. We’ll share ways to prioritize
our “out of control” lives and also discuss ways to
bring a better balance into our day-to-day life. We’ll discuss
ways to get a grasp on our stress management with
ways to reduce stress at work and at home. In addition, we will
discuss the importance of goal setting, both personally and professionally
and we’ll also share tips to staying fit to keep us in shape
both mentally and physically. The end of the program is devoted
to my personal story of triumph.
6.
POWERFUL NETWORKING/OUTREACH MARKETING
The days of
print advertising and Internet apartment search referrals bringing
you all the traffic and leases you need are over. Your property
cannot live on these forms of advertising alone. We will discuss
the importance of going out and creating new residents through
corporate contacts, local merchants and non-traditional networking.
You will also walk away learning unique ways to warm call and
network to create a constant flow of leasing traffic and qualified
leases. We will also learn some powerful tips on creative warm
calling gifts, keeping in touch and successful follow-up programs.
Your success is about constantly keeping your leasing sales funnel
filled!
7. POWERFUL
PROPERTY MANAGEMENT LEADERSHIP
This seminar
focuses on powerful leadership tools to provide your company
with stronger employee relationships and higher occupancies. “Speed
of the Leader is Speed of the Gang”. During this seminar
we will discuss how to first acquire the “right” people,
then to build and motivate your property management teams and learn
about what the L.E.A.D.E.R. is really all about. Also, we
will discuss the importance of implementing powerful coaching skills
and mentoring programs to improve your management and people skills,
time management techniques and your productivity.
8.
PERFORMANCE ACCOUNTABILITY
One of the
biggest challenges facing your property management company today
is creating “accountability” from the
top to the bottom within your organization. How frustrating is
it when people point fingers at each other or say “it’s
not my job.” Why is it that management blames their leasing
team, leasing team blames their maintenance team and maintenance
blames the residents? In this powerful program we will discover
how re-formatting the questions you ask others will bring about
clearer accountability within your management company. During this
program we will also break into working groups to better understand “performance
accountability” and how those on your team can discipline
themselves to take responsibility for their actions. When everyone
is practicing performance accountability everyone wins-your residents,
your maintenance, your leasing teams and your management team.
9.
MASTERING CHANGE
Change is constant
and it is every evolving. Are you staying up with change or are
you being left behind? What is your company doing to handle change
and take a pro-active approach to the ongoing changing within
your company? This powerful program will share with you ideas
to help you become more open minded to the changes impacting
you and your company. Also we’ll discuss ways
to learn from change, both yours and your team’s and then
to develop the positive elements that change has to offer. Without
trust your team will not take risks, without risks there is no
change, without change… your company will die. If you and
your company are going through change, this is a must seminar.
10.
COMMUNICATION BETWEEN MEN & WOMEN IN THE WORKPLACE
Why is it that
both men and women communicate differently? Why is it that they
can both hear the same conversation, yet come away with a different
interpretation? In this session we’ll
explore the insights into why men and women are motivated by different
stimuli in the workplace and how the “stereotyping” of
communication styles between men and women are formed. We’ll
also discuss the “traditional” communication styles
of both sexes. You’ll walk away with a better understanding
of the different communication styles of men and women and how
to adapt to these styles to open up a smoother line of communication
between you and the opposite sex in the workplace. If you’re
confused and frustrated about communicating in the workplace with
the opposite sex you will love this session.
11. THE
POWER OF COMMUNICATIONS INTO THE NEW MILLENNIUM
This seminar focuses on the "art" of communication in
the business environment from phone to text messaging, to
email and online leasing and applications. We’ll discuss
tips on the proper etiquette for all forms of communication available
today and how best to utilize them. We also discuss the importance
of "dialogue" between people in this world of less "face
to face" communication and discuss the differences of why
men and women communicate with each other the way they do. This
seminar will help those "techno" phoebes get a grasp
on new technology and its benefits.
12.
LEADING WITH VISION IN A CHALLEGNING MARKETPLACE
As the expression
goes, “speed of the leader, is speed of
the gang”. In this riveting program, we’ll explore
the major characteristics it takes to lead either in a soft or
tight apartment market. We’ll discuss leadership and its
importance in creating and implementing your vision, motivating
and empowering your teams to work together to help you gain your
desired market share of prospective residents. We’ll also
look at obstacles that keep us from achieving our property/property
management companies’ goals and objectives. Lead, follow
or get out of the way.
- DOES
YOUR TEAM HAVE WHAT IT TAKES?
It’s pretty simple…if your team isn’t “rowing” in
the direction, you get nowhere fast! In this motivating program
we discuss why there’s a natural divide present in our leasing
and maintenance teams and how the built-in “us versus them” mentality
affects property performance. We’ll also discuss how finding
the right personalities is vital for these teams to work in harmony
to reduce resident turnover, increase occupancy and improve profitability
through team building and helping everyone find the right attitude
on-site.
14. CERTIFIED
NATIONAL APARTMENT LEASING PROFESSIONAL PROGRAM (NALP)
This is the officially approved course offered through the National
Apartment Association. This course is the only designated course
for the leasing professional offered by the NAA. This program is
delivered in concert with your local apartment association.
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